CAPTION.COOL is launching fully on Tuesday, September 1, 2020!
The Be. CAPTION.COOL™ Closed 0DA1F5
The Be. CAPTION.COOL™ Closed 05C1FC
The Be. CAPTION.COOL™ Closed 05C1FC
The Be. CAPTION.COOL™ Closed Captioning Literacy Campaign wants every child to “Turn Screen Time into Reading Time” by clicking #captionsON.
The multi-faceted campaign is geared towards kids/tweens (ages 8 to 12) but can benefit teens as well who spend up to 7 hours a day on screen time. #captionsON is the fusion of literacy, technology, and empathy.
COVID-19 has created even more challenges for parents and teachers to motivate kids to read. Recognizing that 65% of American children are not proficient in reading—yet spend hours daily looking at screens, #captionsON aims to educate parents and teachers that screen time can actually become ‘reading time.’ When not reading books, the goal is to boost literacy by having kids spend any screen time with CAPTIONS ON! Captions are easy, free, and cool!
With #captionsON every 30 minutes of screen time equals reading 30 pages of a book! Kids become 'CAPTION.COOL' as they automatically read along with captions while watching shows or playing games during screen time. Join us. Be. CAPTION.COOL
COVID-19 has created even more challenges for parents and teachers to motivate kids to read. Recognizing that 65% of American children are not proficient in reading—yet spend hours daily looking at screens, #captionsON aims to educate parents and teachers that screen time can actually become ‘reading time.’ When not reading books, the goal is to boost literacy by having kids spend any screen time with CAPTIONS ON! Captions are easy, free, and cool!
With #captionsON every 30 minutes of screen time equals reading 30 pages of a book! Kids become 'CAPTION.COOL' as they automatically read along with captions while watching shows or playing games during screen time. Join us. Be. CAPTION.COOL